Markets we operate in

Germany

amazon.de

France

amazon.fr

United States

amazon.com

Italy

amazon.it

Spain

amazon.es
What We Cover

Every piece of the expansion, handled.

01. Compliance & Setup
02. Logistics & Prime
03. Localisation
04. Scale & Ongoing Management
Compliance & Setup

Clear every blocker before we build anything.

Compliance failures don't just delay expansion -they can get ASINs pulled and accounts suspended. We clear every hard stop before a listing goes live. This is where most agencies skip corners. We don't.

VAT registration and IOSS/OSS setup
GPSR compliance and EU REP appointment
Biocidal, restricted substance, and category-specific regulatory clearance
Pan-EU FBA setup and routing
Unauthorised seller removal across EU ASINs
EFN / Remote Fulfilment activated first — a low-risk test of real demand before committing stock to Europe

Clear every blocker before we build anything.

Logistics & Prime

Find the right market before committing to it.

Prime on. Delivery fast. Stock where it needs to be.

A localised listing means nothing if delivery takes ten days. Once EFN has proven the demand, we build the fulfilment infrastructure that makes each market properly tradeable — Pan-EU FBA, local stock, Prime next-day.

Pan-EU FBA setup, routing, and first purchase orders
Prime next-day activated per market
Stock placement planned against demand the EFN phase already proved
Delivery speed improvements across surrounding markets

Prime-badged listings with delivery speeds that convert — and a fulfilment setup that scales as each market grows.

Localisation

Not translated. Localised.

We use native speakers who understand Amazon search behaviour in their market - not auto-translation tools. Every keyword is researched from scratch per marketplace. Every image is adapted. Every A+ module is rebuilt.

Native-language listings: German, French, Italian, Spanish, Swedish
Native keyword research per market
Translated imagery and infographics
Premium A+ content built per market
Variation merging across language SKUs

Native listings, imagery built to rank and convert in each focus marketplace

Scale & Ongoing

Launch is the start, not the finish.

Most expansions stall after go-live because nobody owns the follow-through. We run each market like we run the UK - advertising sequenced market by market, performance tracked weekly, and the next marketplace queued as each one proves out.

PPC launched per market once foundations are right
Native keyword campaigns, not copied UK structures
Weekly performance tracking, market-by-market reporting
Pricing and Buy Box management per marketplace
Next markets sequenced by results, not ambition
Currency and pricing strategy

Markets that keep compounding after launch.

01. Compliance & Setup
Compliance & Setup

Clear every blocker before we build anything.

Clear every blocker before we build anything.

Compliance failures don't just delay expansion — they can get ASINs pulled and accounts suspended. We clear every hard stop before a listing goes live. This is where most agencies skip corners. We don't.

VAT registration and IOSS/OSS setup
GPSR compliance and EU REP appointment
Biocidal, restricted substance, and category-specific regulatory clearance
Pan-EU FBA setup and routing
Unauthorised seller removal across EU ASINs
EFN / Remote Fulfilment activated first — a low-risk test of real demand before committing stock to Europe

Clear every blocker before we build anything.

02. Logistics & Prime
Logistics & Prime

Find the right market before committing to it.

Prime on. Delivery fast. Stock where it needs to be.

A localised listing means nothing if delivery takes ten days. Once EFN has proven the demand, we build the fulfilment infrastructure that makes each market properly tradeable — Pan-EU FBA, local stock, Prime next-day.

Pan-EU FBA setup, routing, and first purchase orders
Prime next-day activated per market
Stock placement planned against demand the EFN phase already proved
Delivery speed improvements across surrounding markets

Prime-badged listings with delivery speeds that convert — and a fulfilment setup that scales as each market grows.

03. Localisation
Localisation

Not translated. Localised.

Not translated. Localised.

We use native speakers who understand Amazon search behaviour in their market — not auto-translation tools. Every keyword is researched from scratch per marketplace. Every image is adapted. Every A+ module is rebuilt.

Native-language listings: German, French, Italian, Spanish, Swedish
Native keyword research per market
Translated imagery and infographics
Premium A+ content built per market
Variation merging across language SKUs

Native lisatings, imagery built to rank and convert in each focus marketplace

04. Scale & Ongoing Management
Scale & Ongoing

The biggest commercial opportunity in e-commerce.

Launch is the start, not the finish.

Most expansions stall after go-live because nobody owns the follow-through. We run each market like we run the UK — advertising sequenced market by market, performance tracked weekly, and the next marketplace queued as each one proves out.

PPC launched per market once foundations are right
Native keyword campaigns, not copied UK structures
Weekly performance tracking, market-by-market reporting
Pricing and Buy Box management per marketplace
Next markets sequenced by results, not ambition
Currency and pricing strategy

Markets that keep compounding after launch.

What That Looks Like in Practice

Health & Personal Care Brand — UK to EU

This brand held double-digit market share in the UK. In Germany, they had just 1%. Everywhere else in Europe - effectively zero.

The EU account existed on paper. The trading didn't. Unauthorised sellers set high prices with slow delivery, English listings sat stagnant, and no one had run a ad ever.

Six months later

What we inherited

English listings on every EU storefront
20+ compliance blockers
No EU advertising
Unauthorised sellers across multiple ASINs
No A+ content
No merged variations across language SKUs.

4 European marketplaces live

Brand-controlled, Prime-enabled, fully trading - at zero cost to the brand.

8× unit growth in Germany.

51 units in January to 400+ in June - breaking into the top 50 of the subcategory for the first time.

Amazon's Choice Badge — earned in May.

Amazon's own recommendation for the category's search. From uncontrolled to the algorithm's pick in five months.

15 fully localised listings.

German, French, and Swedish - built by native speakers. Native keyword research, translated imagery, Premium A+ content per market.

20+ compliance blockers cleared.

Biocidal classification, GPSR, BIL import/export restrictions - every hard stop removed before a single listing went live.

Backed by a long-term partnership and strong belief in the product range, Orellana fully funded the brand’s EU expansion.

Our Workflow

The channel trades before you scale.

Every expansion follows a structured, data-led process - validating demand, clearing compliance, localising listings, and launching with performance in mind to reduce risk and drive profitable growth.

Validate & Audit

Before committing to any market, we assess whether the opportunity is real. Demand data, competitive landscape, margin viability after fulfilment costs, and compliance complexity - all mapped before work begins.

Clear the blockers

Compliance first. Nothing gets built until the account can legally and operationally trade in each target market.

Build and localise

Listings rebuilt in native language by native speakers. Keywords researched from scratch per market. A+ content rebuilt for each storefront.

Launch and scale

Ads launched once the foundations are right. Ad spend should pay for itself from month one - we track it market by market and report clearly on what's working.
The Guarantee

No improvement found? No charge.

01
We audit your EU compliance position before any localisation work begins. If we find blockers, we tell you exactly what they are and what it takes to clear them — before you've spent anything on listings or ads.
02
If we complete localisation for a market and the listings aren't indexing and trading within 30 days of going live, we find out why and fix it.

30

Localisation
guarantee
Compliance Review.
Market Ready.
We Fix It.
The Guarantee

Know where to expand — before you commit.

01
We assess your current position across each target market, including competitor activity, demand, pricing, compliance requirements and fulfilment options.
02
You receive a clear recommendation on how you are currently perfoming aborad, which markets to prioritise, what needs adapting and what it will take to launch successfully. If the numbers do not stack up, we’ll tell you.

30-DAY

EXPANSION PLAN
Market assessed.
Competitors reviewed.
Route to launch defined.

Lets talk Amazon

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